PBB FDOT Business Cards 2017-10-20T21:27:03+00:00

Project Description

FDOT Pensacola Bay Bridge Business Card

HOW I “BRIDGED” THE DESIGN GAP

Chad Cox Design

Brief

Christine at ABC Communications contacted me with a freelance project on behalf of Ian who was ramping up for the Pensacola Bay Bridge Project and needed a business card to help him market the project.  They were working on a tight budget and thus needed a quick turnaround, but fortunately they had already developed a design language around the project.

  • Print Design Services

  • Content Marketing

  • Brand Consistency

Deliverables

I started by incorporating the various swooshes that were part of the existing design language.  On the back of the card, I wanted to make a call-back to the graphic portion of the logo, but still leave space to jot down info as needed, so I went with a watermark that ended up leaving a nice little space at the bottom to highlight the website.

  • Print Design Services

  • Content Marketing

  • Brand Consistency

Branding
Print Materials
Marketing

Results

Christine loved the outcome of the business card design as did the client.  The bridge construction has since begun and you can check out their progress here.

Chad Cox animation

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